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	<title>teaching Archives &#187; Brandforming</title>
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		<title>The Craft of Teaching and the Teaching of Craft</title>
		<link>https://brandforming.com/2018/05/30/the-craft-of-teaching-and-the-teaching-of-craft/</link>
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		<dc:creator><![CDATA[Guy Mastrion]]></dc:creator>
		<pubDate>Thu, 31 May 2018 00:06:55 +0000</pubDate>
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					<description><![CDATA[My first year as The F. William Harder Chair Professor of Business Administration at Skidmore College has been a bit of a roller coaster. The good kind, thrilling without the sense of impending doom that you get in those “poop your pants” rides that seem to push the limits of engineering. I went into this]]></description>
		
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		<title>I’m going back to college. Here’s why:</title>
		<link>https://brandforming.com/2017/07/19/im-going-back-college-heres/</link>
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		<dc:creator><![CDATA[Guy Mastrion]]></dc:creator>
		<pubDate>Wed, 19 Jul 2017 13:00:16 +0000</pubDate>
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					<description><![CDATA[For over a decade, I’ve been a regular guest speaker at Skidmore College in the classroom of Professor Christine Page. I’ve offered my POV on creativity, advertising, branding and marketing and have done ideation workshops with the students. I really enjoy working with Christine and her students because it’s fun and rewarding to share my]]></description>
		
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